The Shocking Truth About Buying or Selling a Payday Loan Business (And How to Avoid Disaster).

Buying or Selling a Payday Loan Business? Ask These 40+ Questions First!

Most people dream of making money while they sleep.

Owning a payday loan business can turn that dream into reality if you ask the right questions before you buy.

Don’t let glossy franchise sales pitches fool you. A profitable lending business isn’t just about location, loan volume, or brand recognition. It’s about understanding the numbers, the risks, and the regulatory minefield that can make or break your investment.

Before you sign on the dotted line, arm yourself with this list of must-ask questions.

They will reveal the hidden strengths and potential landmines lurking beneath the surface.

Because in The Business of Lending Money to Strangers, what you don’t know can cost you everything.

For Buyers

Buying or selling a payday loan business isn’t just about signing a check. It’s about knowing exactly what you’re getting into.

A business that looks profitable on the surface can hide regulatory nightmares, bad debt, or operational chaos.

Before you invest a single dollar, you need to ask the right questions or risk walking into a financial disaster.

The smartest buyers don’t guess. They demand answers about loan performance, compliance, collections, and profitability.

This isn’t a casual purchase. It’s a calculated move.

For Sellers

Maximize Your Payday Loan Business Value Before You Sell

Thinking of selling your payday loan business?

Buyers are watching—and they’re scrutinizing every detail.

Before you list your business, put yourself in their shoes.

They’ll demand clean financials, proof of consistent loan performance, and a rock-solid compliance record.

Hidden liabilities, outdated software, or weak collection rates will tank your valuation.

Want top dollar?

Streamline operations, optimize your loan portfolio, and ensure full regulatory compliance.

A well-prepared business sells faster and for more.

Read this guide, not just to answer buyers’ tough questions, but to make sure they never have to ask them.

Here’s the ultimate list of questions that will separate a smart investment from a bad deal you’ll regret.

Business & Operations

  • How many stores are included in the sale, and what are their exact locations?
  • What is the current ownership structure of the business?
  • What are the daily, weekly, and monthly loan origination numbers?
  • What is the average loan amount, and what types of loans are offered (payday, installment, title, etc.)?
  • How many active customers does the business have?
  • What loan management software (LMS) is being used?
  • Is the business operating under a state license, a tribal model, or a bank partnership?
  • What is the process for customer acquisition, underwriting, and collections?
  • Are there any pending lawsuits or regulatory actions against the business?
  • What is the typical customer demographic and credit profile?

Financial & Profitability

  • Can I review the financial statements (P&L, balance sheet, cash flow) for the past three years?
  • What is the charge-off rate (default percentage)?
  • What is the annual revenue and net profit?
  • How much capital is currently deployed in loans, and what is the average loan duration?
  • What are the collection rates on outstanding loans?
  • What are the interest rates and fee structures for loans?
  • Are there any outstanding debts, liens, or financial obligations?
  • What are the operating expenses (rent, utilities, payroll, marketing, insurance)?
  • What is the EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization)?
  • Does the business have multiple revenue streams (check cashing, bill pay, prepaid cards)?

Compliance & Legal Considerations

  • Is the business in full compliance with [state] lending laws and regulations?
  • What are the state-mandated interest rate caps and loan term restrictions?
  • Are there any consumer complaints or legal issues on record?
  • What are the current and anticipated regulatory challenges in [state]?
  • What are the key disclosures and compliance documents used for customers?
  • Has the business been audited by regulators or industry organizations?
  • Are there any licensing or permit issues that need to be transferred?

Marketing & Customer Acquisition

  • What marketing strategies are currently being used to attract customers?
  • How does the business handle online loan applications and approvals?
  • Does the business have a strong digital presence (website, SEO, Google Business Profile, social media)?
  • Are there existing partnerships with lead generators or referral networks?
  • How much is being spent on advertising, and what are the results?
  • Has the business faced challenges with Google Ads or social media advertising restrictions​?

Growth & Competitive Landscape

  • What is the competitive landscape in the area? Who are the main competitors?
  • Are there opportunities to expand services (installment loans, online lending, car title loans, check cashing)?
  • What are the biggest challenges the business faces today?
  • How has the industry been impacted by rising consumer bankruptcies​?
  • Has the implementation of a 36% APR cap affected loan volume or profitability​?

Infrastructure & Employees

  • What is the current staff size, and what are their roles?
  • Are employees staying with the business post-sale, or will new hires be needed?
  • What are the lease terms for the storefront locations?
  • What security measures are in place for cash handling and customer data protection?
  • Are there any contracts or vendor agreements that will transfer with the sale?

Final Thought: Buy/Sell Smart or Move on...

A payday loan business can be a gold mine, or a financial disaster. The difference? Due diligence.

The right questions will uncover the real story behind the numbers, the risks, and the opportunities.

If the answers don’t add up, walk away. But if they do, you’re looking at a business that can generate serious cash flow, even while you sleep.

The best deals go to those who ask the tough questions—and act decisively. Now, it’s your move.

Your Next Move: Act Now or Risk Everything

Smart investors don’t gamble, they ask the right questions and make informed decisions.

You now have the ultimate checklist to separate a gold mine from a money pit.

Don’t stop here.

If you’re serious about owning a highly profitable payday loan business, or selling one, it’s time to take action.

Call me now for expert guidance, insider strategies, and real-world insights that will put you ahead of the competition.

📞 Let’s talk. Your future payday loan empire starts today.

Questions? Need help? Introductions? 

Reach out to Jer at : Jer@theBusinessOfLending.com

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