Jer Ayles
Subprime Lending Expert | Google Business Profile Specialist for Loan Store Owners | Principal at Trihouse Consulting & Local Listing Success
About Me:
Are you looking to dominate local searches in the subprime lending market?
With over 20 years of hands-on experience, I am not only a subprime lending consultant but also a specialist in mastering Google Business Listing (GBL) profiles for loan stores.
I focus on helping payday, installment, car title, and unsecured loan businesses establish and maintain their GBL listings to capture borrowers when they search for “loan store near me,” “title loan near me,” or “fast easy cash advance near me.”
As the Principal at Local Listing Success, I bring a unique blend of strategic guidance, industry connections, and proven GBL management to the table.
My approach goes beyond theory—I deliver actionable insights built on real-world experience to ensure your loan store ranks at the top of local search results and drives more foot traffic.
What I Bring to the Table:
Subprime Lending Expertise: With deep knowledge of payday loans, installment loans, car title loans, and unsecured personal loans, I understand your business’s specific needs and how to maximize its online presence.
Google Business Profile Mastery: I specialize in creating and optimizing GBL profiles that make your loan store stand out in local searches. My strategies ensure your business appears first when potential borrowers search for loans nearby.
Proven Local SEO Strategies: I leverage advanced local SEO techniques tailored to the subprime lending market, driving visibility and attracting more qualified borrowers to your storefront.
Hands-On Approach to GBL Management: From selecting the right categories and using targeted keywords to managing reviews and posting engaging content, I handle all aspects of your Google Business Profile to keep it active and competitive.
Specialties:
- Payday Loans
- Installment Loans
- Car Title Loans
- Unsecured Personal Loans
- Online and Storefront Lending
- Regulatory Compliance
- Marketing and Operations
- Mobile Lending Strategies
- Google Business Profile Optimization
- Local SEO for Loan Stores
- Tribal Lending Models (TLE)
- Capital Raise
- Exits
Why Work With Me?
I have been in the trenches, helping loan stores thrive in the evolving subprime market with a focus on maximizing their Google Business Profiles.
Whether you’re a startup or an established lender, I provide the strategic expertise to make your business the top choice for borrowers in your area. Let’s connect and put your loan store on the map—literally.
Frank Masotti
SEO & SEO Content savant since 1996. I’m an expert in Local SEO and SEO content creation for subprime lenders and others. I have been certified by Google in Google Business Profile and Fundamental of Digital Marketing.
About Me:
Frank Masotti is a seasoned digital strategist with over two decades of experience in web design, content creation, and Search Engine Optimization (SEO).
Since 1997, Frank has dedicated himself to mastering the art of making businesses stand out online, specializing in WordPress design and SEO-driven content that drives traffic and conversions.
Over the years, he has become a savant in optimizing Google Business Listings (GBL) specifically for loan store owners who aim to capture local borrowers when they search for “loan store near me,” “title loan near me,” or “fast easy cash advance near me.”
Frank’s deep understanding of local SEO has enabled him to help loan stores achieve maximum visibility in local search results, ensuring that these businesses appear at the top when potential borrowers are looking for loans nearby.
He has a unique talent for optimizing GBL profiles to rank higher in Google Maps, local search results, and online directories, thereby increasing foot traffic and generating qualified leads.
What Sets Frank Apart:
Expert in Google Business Listing Optimization: Frank knows the ins and outs of Google Business Listings, from setup to advanced optimization. He leverages his extensive SEO background to ensure that loan stores have a robust and competitive online presence that captures local search intent.
Proven Strategies for Local SEO Success: With his experience in local SEO, Frank develops targeted strategies that boost a loan store’s visibility for key search terms. His approach focuses on location-specific content, managing online reviews, and maintaining NAP (Name, Address, Phone Number) consistency to drive more clients to his clients’ loan businesses.
Comprehensive Digital Solutions for Lenders: As a consultant for loan businesses, Frank combines his skills in SEO, content strategy, and web design to create a holistic digital marketing approach. His work ensures that loan stores not only rank higher on Google but also engage their audience effectively with compelling, localized content.
Frank’s Specialties Include:
- Google Business Profile (GBL) Optimization
- Local SEO for Loan Stores
- Search Engine Optimization (SEO)
- Web Design and WordPress Development
- Content Strategy and Content Marketing
- Search Engine Marketing (SEM)
- Brand Consulting and Business Consulting for Lenders
Why Choose Frank Masotti?
Frank’s expertise in GBL optimization is rooted in years of experience and a deep passion for helping businesses thrive in their local markets.
He understands the unique challenges loan store owners face and knows exactly how to make them stand out in the crowded subprime lending market. If you want your loan store to be the top choice for borrowers in your community, Frank has the proven strategies and insights to make it happen.
Need help? Let's connect:
Connect with Frank and Jer to learn how we can elevate your subprime loan store’s online presence and drive more qualified leads.